You clearly are not understanding what AmigaKit "Might" be objecting to. Read what others have written about Simulant filing for a Copyright/Trademark in the same category that AmigaKit's copyright/trademark(s) are already registered in. It is not JUST about Amiga Addict's use of the word Amiga, it is because they decided to apply for a Copyright/Trademark to protect their logo and use of the title Amiga Addict, but in a category that possibly they could expand to other uses, if I understand what others have written about this.
Yeah, that's why AutoZone threatens every company with Auto on their name... Only sane explanation for this is that person who thought that this would fly has legal degree from University of I Think that (and also is bit of a cunt).